The Media Today

History of the Media in Australia

Construct a Business Plan

Completing the Task



Teacher's Guide

Preliminary Topic 4: Developing a Business Plan


A Media Revolution is occurring around the world.

'What is happening is, in short, a revolution in the way young people
are accessing news. They donít want to rely on the morning paper for
their up-to-date information. They donít want to rely on a God-like
figure from above to tell them whatís important. And to carry the
religion analogy a bit further, they certainly donít want news presented
as gospel. Instead, they want their news on demand, when it works for
them. They want control over their media, instead of being controlled
by it.'

 Rupert Murdoch, American Society of Newspapers, April 2006

A webquest designed for year 11&12 students studying business studies.

Here is your opportunity to design an on-line media entity to take advantage of the media upheaval in Australia and the world.

Are you up for it? 

Author: Paul Kruger

Key Learning Areas: HSIE / SOSE / Social Studies;

Grade Levels: Secondary / High School;

Last Updated: 1 November 2006

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